Today, the IT Universe and Business are changing dramatically. Traditional business tactics have been changed by specific technology strategies and substantial thought. This increased technology allows customers to have greater power than in the past, and this forces corporations to study buyers. The big info revolution seems to have dramatically impacted the business world in recent years. To be effective, businesses need to be familiar with behavior with their customers. A lot of businesses are implementing big data approaches to enhance their support services, as well as the IT infrastructure.